OUR START
Equipped Empire began its journey in January 2023 under the name Equipped Kicks, sparked by the thrill of winning a first pair of sneakers. What started as a single moment quickly grew into a genuine passion for footwear, reselling, and building something bigger. Through sneaker events and daily content on TikTok, a strong community of like-minded enthusiasts was formed. As the brand evolved beyond sneakers into toys, collectibles, bulk stock, and exclusive membership access, Equipped Kicks became Equipped Empire, a platform built to empower resellers, reward loyalty, and give the community access to premium stock and unbeatable opportunities.
Growing The Brand
Equipped Empire began as Equipped Kicks in January 2023, driven by a genuine appreciation for sneakers and the excitement of winning that very first pair. What started as a personal hobby quickly grew into something larger, fuelled by deep involvement in sneaker culture, live events, and daily content on TikTok. As the community expanded, so did the vision. Today, Equipped Kicks has evolved into Equipped Empire, a brand built not just around sneakers, but around premium stock, exclusive access, and a growing community of resellers and collectors. The mission remains the same: to share the excitement, value, and quality of a carefully curated collection with as many people as possible.
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